Collection Box for the Back of My Mind
“ Miracle Whip, I know when I’ve been bested. Thank you for buying ad time on my show because let’s face it revenue is down throughout the television industry and I could certainly use the money, to buy more delicious mayonnaise. ”
Stephen Colbert.
When Best Foods/Hellmann’s kicks in the spend, Colbert’s product-integration-by-antagonism (PIBA) is going to be the smartest media move of the year. (Via AgencySpy)